Users will soon have a new feature that enables them to reduce the volume of artificial intelligence-produced media appearing in their streams. This step comes as the service disclosed that it currently hosts more than 1 bn content made with AI.
Trial and Implementation
The new functionality is undergoing trials over the following weeks before a full-scale release. This development comes amid a rise in AI content, driven by emerging video-generation tools.
AI Proliferation Online
It has been noted that approximately one in 10 of the quickest rising video streams on a competing service only show content made by AI. A considerable share of this material is deemed “AI slop”, a phrase for poor-quality, factory-style content that is frequently absurd or dreamlike.
“We know from our community that a lot of users enjoy content produced via AI tools, ranging from digital art to informative clips, and we aim to provide users the power to adjust the amount of that, according to their own choices,” said a company executive.
AI on the Platform
TikTok shared that there are currently 1.3bn videos on its service labeled as artificially created. In total, over 100 mn media items are uploaded to the service every day, making AI-generated material a limited percentage of its total content library.
How to Adjust Settings
Users will be in a position to limit or boost the amount of artificial media they watch by using the “manage topic” feature in the platform and selecting AI-made media. Further subjects that can already be adjusted under the setting encompass news, style, beauty, and choreography.
AI Disclosure Rules
TikTok’s guidelines mandate content makers to label convincing AI-generated content, and it prohibits dangerous fake videos of celebrities or crisis events. Any realistic AI video that is without a tag can be taken down under its user guidelines.
In addition, the app will now attach an artificially created watermark to content created with its proprietary AI systems, or detected by an industry-wide initiative for spotting artificial media. This step is intended to stop users from trying to evade the disclosure requirement.
Educational Initiatives
TikTok is furthermore introducing a $2m AI literacy fund for professionals and institutions to develop educational content about using AI responsibly. This initiative will benefit non-profit groups focused on teaching programming and robotics.
Moderation Strategy
The video-sharing app has justified its moderation strategy, amid controversy over intentions to make redundant numerous safety staff in the United Kingdom. It is set to eliminate hundreds of positions in its user protection division in London, with worker representatives and internet security professionals raising concerns that people are being substituted by machine-led review.
A senior executive explained that human moderation would remain essential, but automated tools can safeguard staff by eliminating the most graphic content before it is viewed by staff. The platform reported a notable drop in shocking and graphic content seen by safety staff over the past year due to the use of its automated systems.
It is vital to balance people and machines to keep the platform safe,” she said. “We’ll have humans as part of that process, but we additionally believe it’s extremely critical to minimize viewing of dangerous material as swiftly, which is where a lot of the machine support is proving valuable operate efficiently.”
